£267 · sixty days

The ADHD Finish Line

Sixty days, ten minutes a day, one product live and ready to buy.

You have never had a starting problem. You have a finishing problem, and nobody has ever walked you all the way to the end.

Look, I know exactly how this usually goes.

You buy the course on a Sunday night, binge the first three lessons with that gorgeous fresh-start buzz, and by week three it is sitting quietly in the graveyard with the planner, the yoga membership and the sourdough starter. Nobody talks about it, but we all have that graveyard.

Then somebody tells you it is a discipline problem, and you believe them, because what else would it be? Here's the truth: most courses hand you a mountain of content and leave all of the deciding to you. What to do today, which bit actually matters, where on earth you were up to. A brain that runs on interest rather than importance was never going to supply that reliably on a wet Tuesday in March. The course was built wrong for the brain using it, and that is a design problem, not a character flaw.

Why I built it this way

I'll be honest with you. I have spent £3,800 on one course that I have not finished, and I won't. I have owned more planners than I can count, filled every one of them in with gusto for the first few days, and then abandoned it. And this is after twenty years in marketing and brand strategy, so knowing what to do was never my problem. Getting to the end was.

So I built this backwards, starting from the finish. Every day is one short lesson with one job in it. Each lesson is built to fit ten minutes, about three to read and seven to do, and it ends with a "you're done when" check so you know exactly when to stop. Where a day needs Claude, the prompt is written for you to copy and paste, so the AI does the heavy lifting and the decisions stay yours.

And there is no backlog, ever. Miss a day or a fortnight and you just open the next lesson. Missed days are not debt, and nobody is keeping score.

The ADHD Finish Line · your sixty days
Day 14 of 60 · Your voice
One job today. Ten minutes. Then you're done.
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
53
54
55
56
57
58
59
60

Six modules, sixty days, one job each. Your ticks save as you go, and it works on your phone.

What is inside

Module 1, Decide (Days 1 to 10) · one person, one product idea, one promise and one name, plus a Claude Project that knows all of it
Module 2, Your voice (Days 11 to 20) · teach Claude to sound like you, not a LinkedIn intern, then start drafting your product, ugly first
Module 3, Build it (Days 21 to 30) · finish it, edit it, get one real person to try it, design it and set your launch date
Module 4, Make it buyable (Days 31 to 40) · price it, set up your checkout and payments, write your sales page and get delivery working
Module 5, Get seen (Days 41 to 50) · your content pillars, your first reels and carousels (camera optional), your first week planned and your run-up to launch
Module 6, Go live (Days 51 to 60) · your freebie and welcome emails, your launch emails, your DM and support replies, a test purchase, and launch day

How it works

You buy, and your link arrives by email within a couple of minutes. It is on the next page too, so you cannot lose it.
You open Day 1. Ten minutes, and the first job is putting those ten minutes in your calendar.
Each day you open the next lesson, do the one job, and tick it off. That is the whole system.
By Day 60 you have one product, live, with a working way for someone to buy it. Not an empire, not a personal brand. One finished thing.

Who it's for

Women who have started more than they have finished, and want one thing done properly, live and ready to buy.

It is for you if you would rather be told the next step than work it out, you are happy to let AI do the heavy lifting while the decisions stay yours, and you want something real at the end rather than another folder of notes.

It is not for you if you want a done-for-you business, a promise of income, or a course to binge in a weekend. It is built around the way an ADHD brain tends to work, but you do not need a diagnosis to use it, and it is not a treatment for anything.

Three honest things before you buy

Ten minutes is the lesson, not the whole job. Every lesson fits ten minutes. Building a product will want more of you than that on some days, and the lesson tells you so honestly when it does. What you will never have to do is sit there working out what comes next.

There are a few costs on top, and I would rather you knew now. You can start on a free Claude account, but you will eventually want to pay for Claude Pro, listed at $20 a month on claude.com as I write this. You open a free Systeme account on Day 32 to sell from, and most people outgrow its free plan around Day 53, when the Startup plan is listed at $17 a month as I write this. You will also need a free Stripe account to take payments, and Stripe takes a small fee on each sale.

There are no refunds. You get all sixty days the moment you buy, which means there is nothing to send back. Have a proper think before you click, and if you are not sure yet, start with Decide, the first ten days on their own for £5.

Questions you are probably asking

I've never built anything online. Is that a problem?

No. It is written for exactly that. The Systeme days walk you through it click by click, Claude does the writing with you, and every lesson has an "if today goes pear-shaped" line for when something does not look the way it should.

What kind of product will I make?

You choose on Day 6, from the formats that work first time: a guide or workbook, a template pack, a prompt pack, a checklist and tracker, or a small interactive tool that Claude builds with you. Day 7 then shrinks it until it is small enough to finish.

Do I have to be on camera?

No. Module 5 gives you ways to make every reel without showing your face, and nothing in the course is live.

Is there a group, a cohort or live calls?

No. You start whenever you buy and go at your own pace, so there is nobody to keep up with and nothing to fall behind on. If you get properly stuck, reply to any of my emails.

Will I make money from it?

I cannot promise that, and anyone who does is guessing. What you will have is a finished product with a working way to buy it, which is the one thing you cannot sell without.

Can I try it before I commit?

Yes. Decide is the first ten days on their own for £5, and if you carry on, the code on your Day 10 screen takes the £5 off this price. Open the course on the same phone or laptop and your Decide ticks come across with you.

How can I pay?

By card, or choose Klarna at checkout.

One product. Live. Ready to buy.

£267, once. All sixty days, yours to keep.

Get The ADHD Finish Line →

Instant access. Pay by card, or choose Klarna at checkout.

Not ready for sixty days? Start with Decide, the first ten, for £5.